Top 5 Social Networking Apps on iOS in Ghana - Q4 2021

In Q4 2021, the social networking landscape on iOS in Ghana was dominated by WhatsApp Messenger, Facebook, Telegram Messenger, Messenger, and Hangouts. Here’s a detailed look at their performance based on Sensor Tower data.

WhatsApp Messenger maintained a strong presence with weekly downloads fluctuating between 16K and 29K. Notably, weekly active users ranged from 746K to 805K, peaking at 805K in the week of December 20.

Facebook showed consistent engagement throughout the quarter. Weekly downloads were steady, peaking at 17K in early November. Revenue saw a significant rise towards the end of December, reaching $46. Weekly active users ranged from 1.04M to 1.11M, with the highest activity observed in the last week of December.

Telegram Messenger experienced fluctuating download numbers, with a notable peak of 21.6K in early October. Weekly active users remained relatively stable, ranging from 329K to 388K, with a peak in early October.

Messenger had consistent weekly download numbers between 7.9K and 9.8K. Active user numbers showed a slight upward trend, peaking at 785K in the last week of December.

Hangouts had the lowest download numbers among the top five, ranging from 3.3K to 4.2K. Weekly active users fluctuated slightly, peaking at 20.2K in the final week of December.

These insights illustrate the dynamic nature of social networking app usage in Ghana. For more detailed insights, visit Sensor Tower.